Welcome back :)

I survived to Sandy hurricane NYC.

Madrid Barajas / Photo by Sergio Segura

3 fashion photography projects by Rocio Segura: ‘From Pinky’, ‘Plastic Fantastic’ and ‘Candy Love’

Don’t miss my next fashion photography show @ the XVi Lounge Rooftop !!!!
Will be so much fun, as always ;)

LOVES

FOR IMMEDIATE RELEASE:

Herbert Fox Productions & Prevail PR present 3 fashion photography projects by Rocio Segura: ‘From Pinky’, ‘Plastic Fantastic’ and ‘Candy Love’

THE EXHIBITION:

Hot on the heels of her hugely successful solo debut at Umbrella Arts Gallery in April, Spanish photographer Rocio Segura presents a brand new exhibition this Friday, June 8th atop the XVI Rooftop Lounge. From 10pm onwards, Segura will exhibit part of three colorful projects: ‘From Pinky’, ‘Plastic Fantastic’ and ‘Candy Love’.

As the name suggests, ‘From Pinky’ is a selection of beautiful portraits themed around the vivid color. The photographs capture perfectly Segura’s signature dream-like style with an edge of melancholy. As she explains, “I wanted to capture an air of innocence combined with inner darkness and turmoil – almost a Lolita a la 21st Century”
Credits: Photographer: Rocio Segura, Model: Mara @ Red Models, MUA: Amanda Forsith

‘Plastic Fantastic’, on the other hand, is a subversive and witty take on our modern consumerist culture – think anarchist Barbie with a punk rock flair. Featuring stunning British model and actress Tolula Adeyemi, Segura gently pokes fun at the excesses of Western societies in a way that is simultaneously light-hearted and thought-provoking. In her words, “I want to let the images speak for themselves and encourage viewers to come up with their own interpretations”
Credits: Photographer: Rocio Segura, Model: Tolula Adeyemi, Model: Sheri @ Boss Models, MUA: Denise Daly, Clothes Designer: Eunika Simons

Lastly, the exuberant ‘Candy Love’ project, which was shot after-hours at the Queens-based Rudy’s Bakery & Cafe, is akin to a 2012 ‘Charlie and the Chocolate Factory’ – only sexier. Segura states that she wanted to “keep things fun and cheerful”, and the photographs are as saccharine and sweet as the delicious confectioneries contained therein.
Credits: Photographer: Rocio Segura, Photographer assistant: Zoe Litaker, MUA: Daniel Deleno, Hair stylist: Aliana Lopez, Hair stylist: Kenyatta Freeman, Assistant hair stylist: Kenya Little, Clothes designer: Eunika Simons, Jewelry designer: Claudia Gill, Shoes designer: John Ash Ford, Stylist: Dawn Holloway, Model: Tolula Adeyemi , Model: Isabell kim @ Boss Models, Prop model: Charles-Henry Kurzen, Prop model: Ty Whittington, Prop model: Ewa

THE PHOTOGRAPHER

Rocio Segura graduated with a Master of Professional Studies in Digital Photography from the School of Visual Arts in 2011, prior to which she was a student at Madrid’s prestigious San Pablo CEU University.
She has held numerous group and solo exhibitions in countries as diverse as the U.S., Italy and her native Spain. Her New York debut solo exhibition occurred in April 2012 at Umbrella Arts Gallery in the Lower East Side.
More recently, Segura photographed and art directed Carolina Herrera, Samsung and Aquarius’ ‘The Future of your Brand’ project featuring a slew of young & talented creatives.

Segura’s work has also been featured in a range of publications including Vice, AV Spain, DOUX, Inked…

THE EVENT

Herbert Fox Productions and Prevail PR presents fashion designs by Kenny Emez and Abdiel Ortega. Sip cocktails and enjoy panoramic Manhattan views under the stars whilst models present the latest resort wear styled by Deron Leon Davis. We are also proud to showcase a solo photography exhibition by Rocio Segura at 10pm.
Located in the heart of Midtown, XVI is the hot new lounge taking over the NYC party scene with multiple indoor and outdoor bars and a rooftop reminiscent of a chateau courtyard salon in the style of Louis XVI King of France.
XVI Rooftop Lounge (http://www.xviny.com/) is located at 251 West 48th St. 16th Floor (at 8th Ave)

Doors open at 10pm, half price drinks from 10-11
Photography exhibition at 10pm
Fashion event at 11:15pm.
21+ only with proper ID (no exceptions)
Dress to impress – dress code strictly enforced
Mention Rocio Segura at the door for complimentary admission until 11pm.

All press enquiries:
Damien Choy Smith
damien.choy.smith@gmail.com
917-562-0760

Photographer contact:
Rocio Segura

ROCIO SEGURA

hello@rociosegura.es.es
212-470-7002

My work in Doux Magazine

My tesis project is being featured at this awesome magazine :)

Take a look on this beautiful project called When we dream… that it is being featured in Doux Magazine for this 9 issue. It is also being shown at Umbrella Arts Gallery, NYC right now!!!! You have this last week to go and check it out at the gallery, the show goes trough April 28th.

http://www.douxmag.com/doux9.html

This is an example of what you will see on the pages of Doux MAgazine.

Thanks for your time
LOVE is the message

Ro 

Playing piano @ Yamaha Artist Services, NYC!!

The love of all my life

Umbrella Arts Gallery presents photographer Rocio Segura’s debut solo NYC exhibition: 2 Projects: ‘Body Craft’/’When We Dream…’

Umbrella Arts Gallery presents photographer Rocio Segura’s debut solo NYC exhibition: 2 Projects: ‘Body Craft’/’When We Dream…’

THE EXHIBITION:

Rocio Segura is bringing her distinctive style to New York City! The photographer’s debut solo NYC exhibition, curated by Harvey Stein, will take place this April at Umbrella Arts Gallery in the East Village. Between April 4^th and 28^th, photography aficionados and casual browsers alike will have the opportunity to soak up her striking work in the form of two diverse projects: ‘Body Craft’/’When We Dream…’

‘Body Craft’, six portraits of tattooed subjects in a range of shapes and sizes, is a project in which Segura has invested herself heavily. Finding inspiration in Richard Avedon’s monochrome portraiture, she explains how her work brings to life  the inked forms painstakingly drawn on her subjects: “I like to show their personalities through their expressions, poses and, of course, tattoos.”

‘When We Dream…’, on the other hand, explores the concept of the deep subconscious. On the background for the vibrant project, Segura states that “dreams can sometimes be taboo – the mental realities represented transcend my own personal experiences.” Indeed, the colorful pieces tackle the notion that sleep brings to life our utmost hidden fears and desires: lust, jealousy, narcissism and falling. The result is twenty intricate photographs that all of us can relate to.

THE PHOTOGRAPHER

Rocio Segura graduated with a Master of Professional Studies in Digital Photography from the School of Visual Arts in 2011, prior to which she was a student at Madrid’s prestigious San Pablo CEU University. She has held numerous group and solo exhibitions in countries as diverse as the U.S., Italy and her native Spain.

More recently, Segura photographed and art directed Carolina Herrera, Samsung and Aquarius’ ‘The Future of your Brand’ project featuring a slew of young & talented creative.

Segura’s work has also been featured in a range of publications including Vice and AV Magazine, Spain.

 All press enquiries:

Damien Choy Smith
damien.choy.smith@gmail.com
917-562-0760

Photographer contact:

Rocio Segura
https://rociosegura.com
hello@rociosegura.es.es
212-470-7002

Gallery contact:

Umbrella Arts Gallery, 317 East 9^th Street, New York, NY 10003
http://www.umbrellaarts.com
212-505-7196

INTIMISSIMO

Photographer: Rocio Segura
Stylist: Alicia Rosato + Natalie Balogh

Take a look on the rest of the images at my website: https://rociosegura.com/portfolio/fashion/

Thanks so much
Hope you LOVE it :)
Ro

Decomposition of the form

Laura Sierra good friend from la tierruka :)
Miss u!!!
Hope you like this photo game I have invented with one of my favorites shoots ever!!!
Take a look on the beauty series @ my website: https://rociosegura.com/portfolio/beauty/

R A I N B O W

Photographer: Rocio Segura
MUA: VAnesa Juez
Hair stylist: José Bueno
Making off: Alvaro Ramiro
Model: Laura Sierra

Take a look on the whole series @ my website: https://rociosegura.com/portfolio/beauty/

Making off:
VIDEO MAKING OFF

Thanks so much for your time, have an amazing day or night :)
LOVE

Ro

Lady dark

Photographer: Rocio Segura
Stylist: Alison Weintraub
MUA: Vesta Goodarz
Model: Tahisa Liz @ TRUMP Model Management

More fresh and beautiful pictures n my web!!!
TAke a look :)
Love and HAPPY NEW YEAR!!!! BEST WISHES FOR THE 2012
This year is gonna be the best year ever!!! NYC I am looking forward to come back!!!!

Black feathers

New set of pictures on my website. Please come and take a look!!
Thanks to the team for all the help and the good energy
https://rociosegura.com/portfolio/fashion/

Photographer: Rocio Segura
Designer: Eunika Simmons
MUA: Vesta Goordaz
Model: Tiara Young @ TRUMP Model Management